So the office also features a large, centrally located café (named after the High Line park directly below), offering free breakfasts, lunches and barista-made beverages by Joe Coffee, a local merchant. ‘Landing zones’ with communal seating are then clustered around all the main staircases. A ‘neighbourhood seating’ system is designed to promote small-group affiliation and idea-sharing in the desk areas and is organised by practice area or function and there is then an almost bewildering variety of enclosed room types and flexible spaces to support different work styles and uses.
The effort invested in the design and detailing of these rooms is exquisite. And on a tour of the 6 floors, almost every room appears to be different in some way, leaving no shortage of opportunity for teams to choose a setting that best fits the purpose of that particular meeting.
Benjamin Rehberg, a New York partner who worked closely with Love in leading the BCG-Gensler designt eam, notes that beyond promoting connectedness and collisions, the office, which is characterised by a light, bright, visually open appearance and an eclectic, non-corporate feel, “reflects several other important goals: to convey BCG’s preeminence as a professional services firm and employer, celebrate BCG’s people and support their diversity, engage the firm’s talent to promote its thought leadership with the community and provide an environment where clients can explore new ideas, immerse themselves in world-class thinking, and develop innovative strategies.”
Kathryn Bell, a Boston-based partner who leads BCG’s global operations, including real estate, points out that the new office is part of a firm-wide strategy to create a vibrant, enjoyable workplace experience that will inspire people to build relationships and share insights to deliver outstanding client value.